Partnership with Michelin Motorsport

Experience the club

Braselton, GA (August 22, 2024)  – The Driving Club at Road Atlanta is thrilled to announce an exciting new partnership with Michelin Motorsport, the global leader in high-performance racing tires. Starting in August 2024, Michelin Motorsport will supply The Driving Club members with preferred access to their premier line of motorsport tires, enhancing the club’s private track days at the iconic Michelin Raceway Road Atlanta circuit.

The Driving Club at Road Atlanta offers its members an unparalleled motorsport experience with private access to one of the world’s top road racing circuits. Through this partnership with Michelin Motorsport, members can now take their driving performance to the next level by outfitting their vehicles with tires that are renowned for their precision, superior grip, and durability in extreme conditions. In addition, Michelin Motorsport’s dedicated team will be on-site at select private track days to provide expert consultation and ensure members are maximizing the benefits of their tire choices.

“We are delighted to welcome Michelin Motorsport as an Official Partner of The Driving Club at Road Atlanta,” said Trip Campbell, Founder of The Driving Club. “Michelin’s commitment to innovation and excellence aligns perfectly with our goal of providing members with the ultimate driving experience. Their motorsport tires are known for delivering exceptional performance, and we are confident our members will benefit greatly from this partnership.”

Michelin Motorsport has a storied history in motorsport, with over 100 years of experience competing at the highest levels, including IMSA, Formula 1, and FIA WEC. Their motorsport tire line is developed with cutting-edge technology that optimizes handling, acceleration, and braking on the track, giving drivers the confidence to push the limits of their vehicles.

About The Driving Club at Road Atlanta:
The Driving Club at Road Atlanta is a premier motorsports country club located at the legendary Michelin Raceway Road Atlanta in Braselton, Georgia. The club offers exclusive membership benefits and access to one of the world’s finest road courses.  www.TheDrivingClub.com

About Michelin Motorsport:
Michelin Motorsport is a division of Michelin, one of the world’s leading tire manufacturers, specializing in the development and production of high-performance racing tires. With decades of experience at the forefront of motorsport, Michelin Motorsport continues to innovate and set new standards in racing technology.




 

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